Black Diamond, from Advent Software, is a portfolio management platform for wealth managers. Being a cloud-based app, it provides ease of use, and yet, is feature-packed. In this post, we discuss the importance of integrating Black Diamond with Salesforce.
Black Diamond is designed to do the heavy lifting of back office work, and so, frees up wealth managers to focus on achieving their client’s objectives. It can automate various time-consuming activities like data aggregation, reconciliation, and rebalancing. Black Diamond receives daily, automated data extracts from multiple account systems and platforms and reconciles the data
to ensure accurate performance results. These extracts can happen in real-time, or at regular intervals. With the huge amounts of data it collects, Black Diamond is up to the task when it comes to robust reporting. It allows wealth managers to slice and dice data any way they want to, and impress clients with the insights they uncover from the data.
The various customer facing teams, like Sales and Support, within wealth management companies are often not equipped with the data they need to win new deals, and strengthen existing customer relationships. They may use a CRM platform like Salesforce to record all communication with customers, but may not have visibility into how the customer’s account is performing. This stops them from cross-selling or up-selling other products and services, and can even result in awkward conversations where they lack vital information about their client. Integrating Black Diamond and Salesforce is a great way to equip customer-facing teams with the right data at the right time.
If you’re looking for a way to integrate Black Diamond and Salesforce, Mansa is just the partner you need. We have an in-depth understanding of both platforms, and can integrate them in a way that’s unique to your organization. This can include mapping a particular Black Diamond Portfolio record with multiple Salesforce account records, or setting certain sets of data to be exported in real-time, and other data in batches. With Mansa you get the benefit of a longterm relationship, so if you need to make changes to your integration at a later point, you won’t be left stranded, Mansa will walk with you the entire way.
If you use, or are considering using, both Black Diamond and Salesforce to manage your client portfolios, integrating these two powerful platforms is great way to get more from your investment in them. It equips your customer-facing teams with the right data, and will guarantee more revenue with every interaction they have with your clients. Integrating these platforms will give you more productive employees, and happier customers. Get in touch with us today to discuss in more detail how you can benefit by integrating Black Diamond with Salesforce.