Hi-Tech Software
Customer Voice
Organizing Hi tech Software industry the cloud way with Salesforce
Over the past decade or more, Customer Relationship Management (CRM) has been the strategic approach that most companies had taken in trying to figure out how to supervise their customers’ behavior. Typically, it was via technology and processes and analytic algorithms that were tied to an often amorphous management strategy. Gathering data about the customer and tracking all customer transactions were the way that CRM was used to ascertain the individual customer’s thinking. Innovative companies are implementing robust customer relationship management (CRM) systems to overcome a number of business challenges and improve the interaction experience for the customer and thus increase revenues. While various companies can have similar issues, each one is unique and must find and implement a system and its components that will enable the company to drive productivity and increase sales.
The Internet has revolutionized the software industry and Salesforce CRM has changed the very nature of business applications, with cloud computing as a breakthrough technology and business model, which according to McKinsey is “shaking the foundation of the software industry.
Salesforce CRM offers a multifaceted value proposition for firms in the fast-changing software industry, including world-class CRM applications for all departments of a company and the Appexchange, the iTunes of business applications. But more than that, Salesforce CRM is actively helping many software companies with their own strategies.
Why Salesforce.com?
Top IT companies around the world are standardizing on Salesforce CRM. The software industry is a poster child for this development. These companies are leveraging Salesforce CRM to build core solutions that go far beyond CRM. Salesforce CRM for product life cycle management that spans defect tracking, change requests, and integration with source-code control. New Apps are being developed & deployed on Appexchange and its a hub that provides a quick start with pre-integrated applications specifically designed for software companies. Salesforce CRM has helped thousands of companies, large and small, transition to a new, Internet-based world; it has delivered the internet’s first and only multitenant operating system.
Benefits of Salesforce
- Salesforce CRM helps companies shrink their project lifecycles hence enhancing efficiency and increasing revenues.
- The Force.com platform from Salesforce now helps developers shift from PC applications to Internet 2.0. It allows software companies to deliver applications faster and cheaper than using traditional platforms.
- The Appexchange, a global marketplace with hundreds of community-tested applications, is the destination of choice for application
- Salesforce helps IT companies drive leads, optimize their sales strategies, and grow revenues and market share.
For more information on our Salesforce solutions for IT Industry- hardware vertical and to receive a free consultation,
contact us today.
